Digital Content Equals Revenue, But Only With the Right Connections
Here’s an interesting thought starter from e-Spirit Inc that examines industry pressures to move to omni-channel experiences and pushes the need for agile software development practices one step further to apply the concept to content delivery. http://www.e-spirit.com/media/downloads/whitepaper/turning_digital_content_into_revenues.pdf Have you thought about how you are planning to connect content to the customer experience and vital role […]
Differentiate Yourself With Creative Sales Follow-ups!
Have you ever written an email to a prospect and just said to yourself, “This is terrible…”. You knew it before you sent it, your prospect thought it (if they even opened your email), and not getting a response was almost expected. If you’re a rockstar you likely have progressed past this point, if you’re […]